America is changing and evolving and so is the billboard business. If you want to make money today, this is what the future looks like. It’s low up-front cost, extremely stable, and plays into the megatrends that are happening in the U.S. right now. In this video we’ll review the future of billboard investing and how to position yourself for success.
Watch The VideoA billboard is of no value unless it sells the advertiser’s goods or services – and it’s simple to do. In this video Frank walks you through the basics, using a billboard ad from 70 years ago as a template and then shows you how to use the same strategies today. As you’ll see, there’s a methodology to creating good ad copy – it’s not just random.
Watch The VideoIn this short video Frank Rolfe gives his thoughts about the considerations when choosing a “V” billboard and the ramifications are of that choice.
Watch The VideoFrank Rolfe discusses how the billboard business works while driving past a wide assortment of outdoor advertising signs.
Watch The VideoFrank explains why you shouldn't avoid wooden billboards as they can be built at lower costs than the metal alternatives.
Watch The VideoFrank gives you the top 3 ways to easily rent any vacant billboard.
Watch The VideoWe all drive by abandoned billboards every day. Maybe they once advertised a business that went bankrupt. Or maybe the billboard company lost interest and never came back. Or maybe the landowner wanted too much money at renewal time, and the billboard company bailed. Every single one of these abandoned billboards has a huge potential upside opportunity if you can take it over and put it back into service.
Watch The VideoHere is a recording of the interview with Steve Balaban.
Listen To The AudioListen to our "Intro To Billboard Investing" teleconference.
Listen To The AudioFrank Rolfe walks you everything you need to know about investing in outdoor billboard signs in under 3 minutes!
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